27 February 2025
AIME 2025: CONNECTING, COLLABORATING, AND CELEBRATING
The Experience Gold Coast Business Events team participated in AIME 2025, the Australia Pacific Incentive and Meetings Event, which this year was the largest show to date, with 675 exhibitors, over 640+ hosted buyers, and more than 4,500 attendees. This year also welcomed over 200 new exhibitors, alongside two new international pavilions - Singapore and Thailand.
Knowledge Program: the program saw a five-fold increase, with more than 1,500 attendees exploring key topics, from the impact of AI on events to the power of human connection.
In collaboration with 19 industry partners, Experience Gold Coast hosted over 70 meetings, and as Team Gold Coast, we completed more than 900 appointments.
With a fresh new stand showcasing the Gold Coast lifestyle, were proud to celebrate and promote the region at every opportunity.
We sincerely thank our industry partners for their ongoing support and for joining us.
EXPERIENCE GOLD COAST AND TOURISM TROPICAL NORTH QUEENSLAND’S JOINT MISSION TO JAPAN
Mission focus: MICE/Group/Education Market Group sales staff from key Japanese travel agents
Period: 3 – 7 February 2025
Visited: 3 cities (Tokyo/Nagoya/Osaka)
Gold Coast products: 11 member products attended the mission
Result: Conducted 164 one-on-one appointments and total of 350 buyers in three cities. We see immense potential and interest in the Japanese market, which certainly indicates future growth, including serval potential incentive tours already in the pipeline.
BUSINESS EVENTS AUSTRALIA NORTH AMERICA ROADSHOW
Next month, Brooke Campbell will be representing Experience Gold Coast at the Business Events Australia North America Roadshow
Starting in New York at Smart Meetings University International tradeshow with client events in Toronto, Minneapolis, St Louis and Dallas. The roadshow focuses on association and corporate event organisers considering Australia.
With a delegation of 16 industry partners, it is the largest group for the roadshow.
Following on from IMEX USA, hosted the North American buyers post Australia Next in 2024, Brooke is continuing to build the profile of business events for the Gold Coast and future pipeline.
LAST CALL: THIS IS GOLD COAST 2025 PARTNERSHIP AND EXHIBITOR PROSPECTUS
The This is Gold Coast 2025 (TIGC25) Partnership and Exhibitor Prospectus is now available and has been shared via email. The prospectus outlines partnership opportunities and the process for expressing your interest in exhibiting at the TIGC25 tradeshow.
This year’s program will highlight the Gold Coast’s growth as a business events destination, centred around the key themes of sustainability and Be Bold. We encourage you to incorporate these themes into your proposal submissions.
Partner proposals and expressions of interest to exhibit at the tradeshow are due by COB Thursday, 27 February.
DISCOVER OUR NEW MEETING PLANNERS GUIDE
Our refreshed Meeting Planners Guide has been released, showcasing our wonderful member partners on the Gold Coast.
The Meeting Planners Guide provides event planners with an overview of the Gold Coast, including information on venues, accommodation, attractions, and the specialist services available to help plan their events.
TRADE ACTIVITY CALENDAR FOR FY25/26
- BEA North America Showcase, Canada & USA: 10 - 19 March 2025
- BEA Greater China Showcase, China: 23 – 26 March 2025
- IMEX Frankfurt, Frankfurt: 20 - 22 May 2025
- BEA Grant - EGC BE Showcase, China/Taiwan: 1 June 2025
- TEQ/QF Japan MICE Famil, Gold Coast: June 2025 (TBC)
- This is Gold Coast 2025 (TIGC25), Gold Coast: 4 - 7 August 2025
MEMBER PRODUCT UPDATES
ANNOUNCEMENT
Monthly product updates are back, designed exclusively for our incredible members to connect and update our team. May it be a sneak peek or an insider’s look at upcoming developments, team movements, new products, or special surprises (we love surprises).
The next monthly product update kicks off per the below details:
Date: Monday 3 March 2025
Time: 30 – 45 mins per update
Where: Experience Gold Coast office in Broadbeach or online via Teams
How: Email the team at businessevents@experiencegoldcoast.com to allocate a time.
If you have any exciting news, please share it with us! Content pillars that we wish to feature include sustainability, indigenous, wellness, CSR, products and experiences as well as new and unique venues.
FEBRUARY BUSINESS EVENTS IN DESTINATION
- Australian Dairy Conference 2025: 12 - 14 February 2025
- SlipStream Connect 2025: 19 - 21 February 2025
- Team Mak Impact 2025: 21 - 23 February 2025
- ARGANZ 2025: 6 – 9 March 2025
- AIRR & Elders National Conference 2025: 6 – 10 March 2025
- How to Teach Communication Skills Course 2025: 17 – 19 March 2025
- Apiam 2025 Leadership Conference: 17 – 20 March 2025
- Screen Forever 2025: 18 – 20 March 2025
- APP 2025: 20 – 23 March 2025
- Trauma - Informed Symposium 2025: 21 – 22 March 2025
- National Mortgage Brokers 2025: 26 – 28 March 2025
- SUBCON 2025: 28 – 30 March 2025
- Australian Distillers Annual Conference: 31 March – 2 April 2025
VIEW THE 13 FEBRUARY 2025 BUSINESS EVENTS UPDATE
ACKNOWLEDGEMENT OF COUNTRY
Experience Gold Coast acknowledges the Traditional Custodians of the land on which we are situated, the Kombumerri families of the Yugambeh Language Region.
We pay our respects to their Elders past, present and emerging, and recognise their continuing connections to the lands, waters and their extended communities throughout Southeast Queensland.